Prospecting and Lead Generation: Conducting thorough market research and analysis to identify potential clients and generate leads. This involves researching industry trends, attending trade shows and conferences, utilizing online platforms, and networking to build a robust pipeline of prospects.
Client Relationship Building: Establishing and nurturing relationships with key decision-makers, stakeholders, and potential clients. This involves understanding their business needs, challenges, and objectives, and presenting the company's services as solutions that can address their specific requirements.
Consultative Selling: Collaborating with clients to understand their unique requirements and developing tailored proposals that highlight the value and benefits of the company's facilities management services. This may involve conducting site visits, assessing the client's facilities, and providing expert advice and recommendations.
Proposal Development and Negotiation: Creating compelling proposals, including pricing, contract terms, and service level agreements. Sales development professionals work closely with the company's operations and legal teams to ensure proposals align with the company's capabilities and comply with industry regulations. Negotiating contracts and terms with potential clients to secure profitable and mutually beneficial agreements is also a crucial aspect of the role.
Sales Pipeline Management: Maintaining a well-organized and updated sales pipeline, including tracking leads, opportunities, and sales activities in a CRM system. Regularly analyzing and reporting on the status of sales activities, revenue projections, and key performance indicators (KPIs) to management.
Collaboration and Teamwork: Collaborating with internal teams, such as marketing, operations, and finance, to ensure a cohesive and coordinated approach to business development. This involves aligning sales efforts with marketing campaigns, sharing market insights and customer feedback, and collaborating on the development of sales collateral and promotional materials.
Market Research and Competitive Analysis: Continuously monitoring the facilities management market, staying informed about industry trends, emerging technologies, and competitive offerings. Conducting competitive analysis to identify strengths, weaknesses, and differentiators of competitors, and using this information to refine sales strategies and value propositions.
Successful Business Sales Development professionals in the Facilities Management sector possess excellent communication, negotiation, and presentation skills. They are self-motivated, target-oriented, and adept at building relationships with clients. They stay updated with industry knowledge, market trends, and best practices to effectively position the company's services and outperform competitors.
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